Posted Nov 6, 2017 by Rick Carruth
Recently I’ve found myself furthering my knowledge of the Golden Ratio and its proportions, specifically as regards logo design. This ratio has been used in works as disparate as the Mona Lisa and the Parthenon. The proportions derived from the Golden Ratio are said to be the most visually pleasing to the human eye, so when I decided to have a little fun and play around with the Obsidian Learning logo.
Posted Oct 9, 2017 by Rick Carruth
Not everyone fully grasps the impact of font choices in design, however, and we asked our in-house font guru, Rick Carruth, to provide us with some pointers and some of his own reasoned choices when it comes to font selection.
Posted Sep 25, 2017 by Steven Westmoreland
In this example, we’ve removed the standard player chrome and implemented our own custom menu, help and close functions. You can accomplish this by adding layers and actions in the slide master – allowing you to create layers that can be toggled for all slides. Download the free template.
Posted Jun 14, 2017 by Rick Carruth
In terms of visual appeal, there is not much that can be said for overstuffed PowerPoint slides. Harmoniously placed content encourages the eye to flow naturally over the graphic elements, enhancing both interest and retention. In this article, Rick Carruth walks us through a step-by-step method for creating a grid in Adobe Illustrator that can be used in PPT.
Posted Jan 29, 2016 by Timothy Spencer
One of the main goals of good graphic design in marketing is to convey information in a clear and easily digestible fashion. It is understandable to have a lot of information to get across to potential clients. However, a clear understanding of the sequence in which this information is delivered is critical.